Posts tagged Google Shopping
Google Shopping Ads & the Branded Terms strategy

In this article, Jose Arevalo, HammaJack’s Digital Consulting Lead, explains a simple and useful technique to organise your Google Shopping Ads so that you can distribute your bids according to the funnel stage of your audience, and eventually, stop wasting money on low-value search terms.

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How Google Shopping Ads are different from Search and Display Ads

Google Shopping allows eCommerce businesses to grow immensely. Are you a business owner that would like to start advertising in this space? Or even better, are you soon to launch your dream eCommerce business? Well, this article is just for you. Jose Arevalo, HammaJack’s Digital Consulting Lead kicks off a series of Google Shopping posts with this short yet powerful article to get you started.

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