All tagged Website Development

How to Update Google Tag Manager for a new site

At HammaJack we’ve been recently building a few of our client's new websites. This has led to a common problem with tracking and that is making sure you don’t lose any data when the new site replaces the old site.

This can be tricky and requires planning and a few tricks. In this article, HammaJack data lead, Jacob Moran, explains a few tricks on how to migrate a Google Tag Manager container to a new website for instance.

Four Approaches to Structure Your Website

How you structure your site is one of the most important things to consider when you are planning on launching a new website. Getting it right makes it easier to keep the content fresh, and makes it easier for site visitors to get what they want. In tangible terms, the right structure can mean fewer hours in having to create and update content, more conversions and more organic traffic. In this article, HammaJack’s co-founder and Content lead, Ian Hammond and Professional Placement Student, Louis Devine unpack the pros and cons of the three main approaches.

Comparing WordPress And Other CMSs

A question we get asked a lot is “why should we use a Squarespace or Hubspot as a CMS when WordPress allows us to do everything and is cheaper”. It’s a good question, and the answer is, while WordPress has a low barrier to entry and a lot of choices, in the end that very choice means you’ll end up with a monster of a site that is full of band-aid solutions and “temporary code” that will make management untenable.